
Zach Peyton is a West Point graduate, former U.S. Army Intelligence Officer, and the Brand President and Co-Founder of Superior Fence & Rail, the nation’s leading residential and commercial fencing franchise. Since joining the business in its early years and later driving its franchise expansion, he has helped grow Superior Fence & Rail from a single Florida operation into a coast-to-coast network of more than 120 franchise locations. In 2025, the company surpassed $1 billion in system-wide sales, a milestone recognized by the International Franchise Association and other national outlets.
A 2004 graduate of the United States Military Academy at West Point (USMA ’04), Zach started his career as a U.S. Army Intelligence Officer, where he learned to lead teams, think clearly under pressure, and make decisions with incomplete information. After completing his military service, he moved into the private sector and joined Superior Fence & Rail in Jacksonville, Florida, bringing a systems-driven, “no‑guesswork” approach to what had been a traditional local fencing company. By tightening up processes, raising accountability, and investing in team development, he helped lay the foundation that would later support a scalable, national franchise platform.
Under Zach’s leadership, Superior Fence & Rail has grown into the largest national fencing franchise and a standout opportunity in the home‑services space. The brand appears regularly in franchise rankings and industry lists for its performance, unit economics, and support structure, including recognition from Entrepreneur’s Franchise 500 and multiple franchise advisory groups, and is often cited by business media for its strong growth and reputation for quality and professionalism.
Zach also shares what he has learned with other owners and aspiring operators through long‑form interviews and podcasts, including Entrepreneurs on Fire (EOFire), Service Academy Business Mastermind, Franchising 101, Pursuit of Profit, Best Franchise Brands Podcast, Nail It Podcast, and Dan Blanc Uncensored / My Fence Life. In these conversations, he talks candidly about building repeatable systems, backing franchisees, creating real opportunities for veteran talent, and steering the business through rapid growth moments—including crossing the $1 billion sales mark.
Beyond franchising, Zach’s work has been profiled by organizations such as MidOcean Partners / Outdoor Living Brands, which showcases Superior Fence & Rail within a broader portfolio of outdoor‑living brands, and by trade publications like Construction Today, which explore the company’s franchise model and operational playbook. Regional business press, including the Jacksonville Business Journal, has recognized Zach and Superior Fence & Rail for rapid growth, multi-unit expansion, and continued investment in the Jacksonville market.
Zach stays active in his local community and in the broader veteran‑entrepreneur space, regularly sharing what’s worked (and what hasn’t) with fellow graduates and owners who are building businesses of their own. He and his family live in the Jacksonville, Florida area, where he focuses his time on supporting franchise owners, continuing to grow the Superior Fence & Rail brand, and pushing for higher standards of professionalism across the fencing and outdoor‑living industries.
Outside of work, Zach is a committed family man and credits much of his drive to the example he wants to set for his kids. When he’s not on the road visiting franchise locations or speaking with aspiring operators, you’re likely to find him at his children’s activities, spending time outdoors around Jacksonville, or carving out quiet moments with his wife and family.
These resources offer deeper insight into Zach Peyton’s background, leadership, and the growth of Superior Fence & Rail: