
Pete Trexler
Pete Trexler is a Business Coach with Superior Fence & Rail, where he works directly with franchise owners to strengthen operations, sharpen financial visibility, and build businesses that can grow beyond their founder.
His perspective comes from firsthand experience on every side of the table. Pete has owned and operated a home services franchise himself, taking it from launch to profitability in under six months, then transitioning it to a semi-absentee model before completing a successful exit. Before that, he led large, distributed retail and field teams across more than 30 locations, where he managed full P&L accountability, labor planning, and performance improvement in high-volume, execution-heavy environments.
Today Pete brings that operator’s experience into his work coaching $2M+ franchise businesses. He helps owners implement EOS-style execution rhythms, build healthier leadership teams, and reduce the day-to-day dependency on themselves that keeps so many small businesses from scaling. His focus areas include:
- Small Business Operations and Growth Strategy
- Franchise Development and Expansion
- Home Services Business Performance
- Franchisee Financial Analysis and P&L Improvement
- Sales Performance, Lead Conversion, and Revenue Growth
- Business Planning, Team Accountability, and Execution
- Franchisee Coaching, Owner Support, and Operational Improvement
Pete is a graduate of Radford University. He’s drawn to organizations that value clarity, accountability, and thoughtful growth, and he brings that same lens to every franchise owner he works with, helping them build companies that perform well today and hold their value tomorrow.
Connect with Pete on LinkedIn.





